Prove the growth story. Grow the value.

Evidence for investors backing an asset, and value creation options for the executive teams who run one.

Confidence in the growth storyTest the growth claims of an Investment Memorandum against the evidence before you back an asset.Delivered by Growth Assessment A plan to grow the valueGrounded options for an executive team to create value in an established business.Delivered by Growth Scenarios

The outcome

Know whether a growth story holds up

Every plan rests on claims: the market is this big, the capability is real, the timing is right. Before you commit capital, you need to know which of those claims the evidence supports.

Private equity and investors: Test the management case on a target before you invest.
Investment committees: See which growth claims the evidence supports, and which it does not, before the decision.

Delivered by

Growth Assessment

An evidence-led read on four dimensions. Each one stands on its own, with no overall score, so the judgement stays with you.

What is inside

Asset capabilitiesWhat the organisation is genuinely built on.
Market and relationshipsWho it is connected to, and its position in the market.
Economic signalsWhether the wider economy helps its growth or works against it.
Market sizingTAM, SAM and SOM in the units it actually earns revenue in.
Claim checkSix management claims, each tested against the evidence.

Every external figure links to its source. Sample pages come from a Firehills assessment of SpaceX.

Growth Assessment cover page for SpaceX — Cover. SpaceX, orbital launch and spacecraft mission services.

Cover. SpaceX, orbital launch and spacecraft mission services.

The assessment proves the growth story. The scenarios show where to grow the value.

The outcome

Find where the value grows next

An established business already has the assets, customers and relationships to grow. You need options specific enough to test: what to do, why it could work, and what would have to be true.

Executive teams: Find where an established business can create value next, grounded in its real market.
Asset owners: Give the team running an asset a value creation plan they can test, not a blank page.

Delivered by

Growth Scenarios

Five growth options, one through each of five lenses, chosen from ten or more. The runners-up come with them, so you see what was held back.

The five lenses

DeepenTake more from a position you already hold.
EmulateDo something others in the market already do, and you do not.
ChannelReach the same buyers a different way.
ExtendTake what you are good at into a nearby market.
InventCombine what you have into something new.

Each option says how sure we are, how far it sits from what you do today, and the first step to test it. Sample pages come from a Firehills scenarios sample for SpaceX.

Growth Scenarios cover page for SpaceX — Cover. SpaceX, orbital launch and spacecraft mission services.

Built for the people who make growth decisions

Investors

Use the Growth Assessment to prove or challenge the growth story before you back an asset.

Executive teams

Use Growth Scenarios to find where your established business can create value next.

Furze does the heavy lifting in minutes. Our team looks after the method and the quality of every report, so what reaches you is ready to act on.

Want to see a full report?

Tell us about the organisation or market you are looking at, and we will show you what Furze delivers.